Dynamic Pricing
Increase or decrease prices by a fixed amount or percentage, or use Shopify variant prices.
Last updated: 2026-09-13
Dynamic Pricing can increase or decrease the product price by a fixed amount or percentage. Options can also add the current price of a linked Shopify product or variant. These adjustment methods are available for selectable values as well as Text Input, Text Area, and Image Upload.
Overview
Dynamic Pricing lets customization choices change the product price. Open the option value or field's Price adjustment control to choose the pricing method.
You can leave a choice unchanged, increase or decrease it by a fixed amount, increase or decrease it by a percentage, or use Add variant price when a value should follow pricing from Shopify.
Price Adjustment Modes
The Price adjustment control supports these methods:
- No additional charge — The option value does not add anything to the base product price.
- Increase by fixed amount — Add a fixed amount when the value is selected.
- Decrease by fixed amount — Subtract a fixed amount when the value is selected.
- Increase by percentage — Add a percentage of the product's current effective price.
- Decrease by percentage — Discount a percentage of the product's current effective price.
- Add variant price — Podifai adds the current price of a linked Shopify product or variant.
Where Price Add-ons Apply
Pricing can be added in two places:
- Option values — Image Swatch, Color Swatch, Font Swatch, Dropdown, and Badge Group values can each have their own price adjustment.
- Input and upload fields — Text Input, Text Area, and Image Upload can also use fixed or percentage increases and decreases, or add a linked Shopify variant price.
For Image Upload, the add-on applies once per upload option when the customer uses that upload field.
Fixed Amount Adjustments
Use a fixed increase when the option always adds the same amount, such as +$5 for engraving, +$12 for gift wrapping, or +$20 for premium material. Use a fixed decrease when a selection should subtract the same amount from the product price. The resolved adjustment appears in the storefront customizer and is included in the configured price when the order is placed.
Add a fixed surcharge
Fixed surcharge on the storefront
Add Variant Price
Use Add variant price when the option value should follow pricing from Shopify. You can select a product directly, or select any variant under a product that has variants. If the Shopify product has only one purchasable item, Podifai links to that single item.
After a Shopify item is linked, Podifai uses the item's current Shopify price as the additional charge. When a merchant changes that product or variant price in Shopify admin, the additional charge shown by Podifai updates automatically without editing the customizer again.
Setup
- Select any option value in the editor.
- Open Price adjustment.
- Choose no adjustment, a fixed increase or decrease, a percentage increase or decrease, or Add variant price.
- For a fixed adjustment, enter the amount. For a percentage adjustment, enter the percentage.
- For Add variant price, select the Shopify product or variant to link.
- The resolved increase or discount displays next to the option label in the storefront customizer.
How Pricing Works
Every selected option value creates its own adjustment from the product's current effective base price. When a customer selects multiple priced options, Podifai sums all increases and decreases.
- No additional charge — Adds $0.
- Fixed increase or decrease — Adds or subtracts the amount saved in Podifai.
- Percentage increase or decrease — Adds or subtracts a percentage of the same effective base price.
- Add variant price — Adds the current Shopify price of the linked product or variant.
For multi-select options, each selected value can contribute its own increase or decrease once. For example, if a customer selects three different paid charms from one Image Swatch, Podifai applies the price adjustment for each selected charm.
When the Linked Variant Is Out of Stock
Price adjustments and inventory can both reference Shopify variants. If Add variant price is linked to a Shopify variant that has no stock, Podifai automatically selects the same variant for inventory and greys out the inventory selector.
This prevents a storefront conflict where pricing is based on one variant but availability is based on another. When the linked variant is unavailable, the option value can use the same disabled storefront state described in Inventory & Variants.
Pricing & Inventory Independence
Pricing and inventory stay independent when they do not need to use the same Shopify variant. For example, one option value can use a fixed surcharge without tracking stock, while another can track inventory through a linked Shopify variant without adding a price adjustment.
- A color option can have a surcharge without tracking inventory.
- A size option can track inventory via variant linking without changing the price.
- An option value can use Add variant price and linked inventory together when price and stock should come from the same Shopify item.
Podifai only forces inventory to the same linked variant when it is needed to avoid an out-of-stock conflict.
Currency Formatting
The Podifai admin/editor may currently show a dollar symbol as the default UI symbol. On the live storefront and at checkout, price add-ons follow the currency context that Shopify provides for the customer.
For single-currency stores, add-on prices display in the store currency. If your store uses Shopify Markets, add-on prices follow the customer's active market currency and Shopify's market pricing setup. Depending on how the market is configured, Shopify can use automatic exchange rates, manual exchange rates, rounding rules, price adjustments, or fixed international prices. This means the displayed add-on amount is not always a simple real-time exchange-rate conversion.
Podifai does not use third-party currency converter apps as its source of exchange rates. Some third-party apps only change how prices look on the storefront, while Shopify checkout may still use the store's default currency or the Shopify Markets currency. If your store uses a third-party currency app, test the product page, cart, and checkout for each active market.
Shopify references: Pricing in local currencies, Currency conversions and exchange rates, and Testing your multiple currency setup.
Percentage Price Adjustments
Percentage price increases and discounts are available for selectable values, Text Input, Text Area, and Image Upload. Podifai uses the product's current effective price as the percentage base. If the product is on sale in Shopify, this means the sale price, not the compare-at price.
Percentage adjustments are never compounded. Every selected percentage is calculated from the same base, and the resulting amounts are added together. For example, on a $100 product, +10% and −5% resolve to +$10 and −$5, producing a $105 configured price. If the Shopify base price is $0, a percentage adjustment also resolves to $0; use a fixed amount or a non-zero Shopify base price for that setup.
Loyalty, Rewards, and Other Third-Party Apps
Some third-party storefront apps read only the Shopify product's base price and do not automatically detect Podifai's real-time add-on price. This can affect product-page points badges, rewards estimates, upsells, or other price-based widgets.
- Check whether the third-party app can read the current or real-time price, including add-ons.
- Place a test order and confirm the final cart, checkout, and paid order totals.
- Check whether rewards or points are calculated from the final paid total even if the product-page badge is different.
- Contact the third-party app's support team for its integration-specific settings.
FAQ
Which options support Price adjustment?
Price adjustment is available for predefined values such as swatches, dropdowns, badges, and fonts, and for customer-entry fields such as Text Input, Text Area, and Image Upload.
Can each selected value add its own price?
Yes. For multi-select options, each selected value can add its own price once. For example, three selected paid charms can each add their own price adjustment.
How does Image Upload pricing work?
Image Upload can use the available Price adjustment methods, including fixed or percentage increases and decreases. The adjustment applies once per upload option when the customer uses that upload field.
How does currency work for price add-ons?
On the live storefront and at checkout, price add-ons follow the currency context Shopify provides for the customer. For Shopify Markets, the displayed amount depends on the market pricing setup, not always a simple real-time exchange-rate conversion.
Can an option increase or decrease the product price by a percentage?
Yes. Choose Increase by percentage or Decrease by percentage. Podifai calculates each percentage from the product's current effective price, after any Shopify sale price and not from compare-at price. Multiple percentage adjustments use the same base and are added together rather than compounded.
Why does a loyalty or third-party app read only the base product price?
Some third-party apps read only Shopify's base product price. Check whether the app can read the current real-time price including add-ons, test the final cart and checkout total, and contact the third-party app's support team for integration-specific settings.
Can I use different option prices for different order quantities?
Not currently. Podifai does not support quantity-based or tiered option pricing, such as one logo-placement price for 12 items and another price for 200 items. Option price adjustments use the configured fixed or percentage rule regardless of the product quantity.
