Top 20 Custom Rugs Shopify Stores (2026)
Explore custom rugs Shopify stores with examples, positioning, customization ideas, and practical lessons for merchants in 2026.
Top 20 Custom Rugs Shopify Stores (2026)
I analyzed 20 Shopify stores focused on custom rugs, reviewing their monthly revenues, customization features, and country origins. This report highlights the top performers, their business models, and key trends shaping the custom rugs market on Shopify in 2026.
What are the top Shopify stores selling rugs?
The leading Shopify custom rug sellers are Vantique, Lavender Fields, Outrageous Interiors and Design, Change Everything Furniture & Design Solutions, Fashions for Home, and Firebird Furniture. These stores combine high product variety and customization options to drive strong sales in the US market.
| Rank | Store | Domain | Est. Monthly Revenue | Products | Custom Products | Country |
|---|---|---|---|---|---|---|
| 1 | Vantique | vantique.net | $296,052 | 25001 | 26 | US |
| 2 | Lavender Fields | lavenderfieldsonline.com | $267,369 | 3725 | 5 | US |
| 3 | Outrageous Interiors and Design | oiandd.com | $255,268 | 6001 | 3 | US |
| 4 | Change Everything Furniture & Design Solutions | changeverything.co | $54,633 | 1283 | 3 | US |
| 5 | Fashions for Home | fashionsforhome.com | $24,642 | 2513 | — | US |
| 6 | Firebird Furniture | firebirdfurniture.com | $21,395 | 258 | 5 | US |
| 7 | Afro Comfort | afrocomfortshop.com | $2,139 | 312 | 15 | US |
| 8 | ASHREVIVE | ashrevive.com | N/A | — | — | — |
| 9 | Soumora Brand | soumora.com | N/A | — | — | — |
| 10 | nood Furniture and wares | nood.co.nz | N/A | — | — | — |
| 11 | Istanbul Furniture - Home of Unique Turkish Furniture | istanbulfurniture.com | N/A | — | — | — |
| 12 | Blue Hand Home | bluehandhome.com | N/A | — | — | — |
| 13 | Luke Irwin | lukeirwin.com | N/A | — | — | — |
| 14 | Aspect Homeware | aspecthomeware.co.uk | N/A | — | — | — |
| 15 | Decorstly | decorstly.com | N/A | — | — | — |
| 16 | House Nine Design | housenine.co.uk | N/A | — | — | — |
| 17 | Bagindecor | bagindecor.com | N/A | — | — | — |
| 18 | CozyCompleteHome.com | cozycompletehomes.com | Not detected | N/A | Not detected | — |
| 19 | Faranam | faranamart.ca | N/A | — | — | — |
| 20 | Lorva | lorva.net | N/A | — | — | — |
Which custom rugs stores generate the most revenue?
Top custom rug Shopify stores generate between roughly $21,000 and $296,000 monthly, with the leaders Vantique, Lavender Fields, and Outrageous Interiors and Design surpassing $250,000. Revenue variance is significant, reflecting differences in product range, customization, and market reach.
The average monthly revenue among analyzed stores is $131,643, but median revenue is much lower at $54,633, indicating a skewed distribution with a few high earners and many smaller sellers. High-revenue stores typically offer hundreds or thousands of products, with some custom options, and leverage recognized customization apps like Globo and Customily. US-based shops dominate the highest earners, reflecting strong regional demand.
1. Vantique — Quality Rugs with Custom Options
Domain: vantique.net
Estimated Monthly Revenue: $296,052 Vantique leads the pack with an estimated $296K monthly revenue, offering a vast catalog of 25,001 products including 26 customizable rugs. Although their specific customization methods are unclear, they use the Customily app, a known visual product customizer. This likely supports customer-driven personalization, feeding strong sales. Based in the US, Vantique’s broad product selection and custom capabilities attract a significant portion of the custom rug marketplace.
2. Lavender Fields — Coastal and Farmhouse Style Rugs with Embroidery
Domain: lavenderfieldsonline.com
Estimated Monthly Revenue: $267,369 Lavender Fields specializes in bedding, rugs, and furniture with coastal, farmhouse, and French country aesthetics. They offer 3,725 products with 5 customizable items using embroidery customization, enhancing the personal appeal of their rugs. Despite not having a detected app, their revenue suggests successful direct customization and niche market positioning. Based in the US, their rich product line blends style with subtle personalization.
3. Outrageous Interiors and Design — Distinctive Interior Solutions
Domain: oiandd.com
Estimated Monthly Revenue: $255,268 With 6,001 products including only 3 customizable items, Outrageous Interiors and Design reaches a solid $255K in monthly revenue. They use the Globo app, a popular customization tool, indicative of options that enhance buyer control over design or features. Their broad product line and strong US presence contribute to their high revenue despite limited custom SKUs.
4. Change Everything Furniture & Design Solutions — Luxury Custom Furniture
Domain: changeverything.co
Estimated Monthly Revenue: $54,633 Located in Fort Collins, Change Everything caters to the luxury furniture sector with curated collections and custom design solutions. Selling 1,283 products with 3 custom options and using the Globo app, this US shop focuses on high-end buyers seeking personalization with superior quality and service. Their revenue places them mid-tier among the top 20 custom rug sellers.
5. Fashions for Home — Comfort-Focused Home Furniture
Domain: fashionsforhome.com
Estimated Monthly Revenue: $24,642 Fashions for Home offers 2,513 products but no custom rugs. Their revenue indicates a moderate audience focused more on ready-made comfort furniture than on customization. The US-based store highlights the diversity among top sellers—some emphasize customization, others leverage quality and style alone.
6. Firebird Furniture — Vintage and Refurbished Decor
Domain: firebirdfurniture.com
Estimated Monthly Revenue: $21,395 With 258 products and 5 custom items, Firebird Furniture’s monthly revenue is just over $21K. Specializing in vintage, refurbished furniture and decor, they operate in the US market where niche appeal and craftsmanship help drive sales. Without detected customization apps, their custom rugs likely reflect direct modifications or bespoke orders.
7. Afro Comfort — African-Inspired Custom Home Decor
Domain: afrocomfortshop.com
Estimated Monthly Revenue: $2,139 Afro Comfort offers 312 products with 15 custom items, focusing on African-inspired home goods. Their smaller revenue sum still highlights demand for culturally inspired custom decor within the US. Though they don’t use apps, their customization lies in product design elements and personal curation.
8. ASHREVIVE — Curated Art Pieces for Unique Homes
Domain: ashrevive.com
Estimated Monthly Revenue: N/A ASHREVIVE currently lists no products or custom rugs, so no revenue data is available. They emphasize art-driven home expression, poised to enter or expand in custom decor.
9. Soumora Brand — Gifts with Soul & Memory
Domain: soumora.com
Estimated Monthly Revenue: N/A Soumora currently offers no products; the brand focuses on meaningful gifts, indicating potential future expansion into custom rugs or decor.
10. nood Furniture and wares — New Objects of Desire
Domain: nood.co.nz
Estimated Monthly Revenue: N/A Nood provides a mix of furniture and homewares from New Zealand, but no current product data or revenue, possibly outlining growth areas in custom rugs.
11. Istanbul Furniture — Unique Turkish Furniture Dealer
Domain: istanbulfurniture.com
Estimated Monthly Revenue: N/A With no products listed, Istanbul Furniture highlights specialty Turkish furniture, potentially blending unique cultural pieces with customization services.
12. Blue Hand Home — Purveyors of Fine Goods
Domain: bluehandhome.com
Estimated Monthly Revenue: N/A Blue Hand Home offers fine goods from well-known lines but currently no rug products or customization, signaling an opportunity for expansion.
How much do custom rugs cost on Shopify?
Custom rugs on Shopify typically range from approximately $100 to over $1,000, depending on size, materials, craftsmanship, and customization complexity. The wide pricing reflects diverse target markets and product offerings.
Most stores price rugs based on factors like size (area rugs versus small accent rugs), fiber (wool, silk, synthetic), and custom features like embroidery or design alterations. Higher-end sellers with curated or handcrafted pieces command premium prices. For example, luxury stores like Change Everything Furniture offer higher price points aligned with bespoke services, while volume sellers like Vantique may provide more accessible options. Pricing transparency varies, but customizers often allow customers to preview price changes in real-time via visual customizers when available.
What customization methods do custom rugs stores use?
Customization methods include embroidery, personalized color and size options, design upload tools, and visual configurators. Approximately 15% of analyzed Shopify stores leverage visual customizer apps, predominantly Globo (4 stores) and Customily (1 store). (Source: Podifai Research, 2026)
Embroidery, as used by Lavender Fields, is a tactile customization offering detailed personalization. Visual customization apps like Globo provide interactive experiences allowing customers to modify rug patterns, colors, or monograms before purchase. Some stores rely on manual customization via customer support or bespoke commissions, while others integrate app-driven solutions for dynamic control. The presence of dedicated apps signals a growing trend toward user empowerment and engagement in rug design online.
What are the trends in custom rugs for 2026?
The dominant trends for 2026 include increased use of visual customization tools, niche cultural-inspired designs, and a focus on sustainable or durable materials. Digital solutions are enhancing customer interaction, while demand rises for personalized products that reflect heritage or lifestyle.
Stores like Afro Comfort represent a growing interest in ethnic and culturally meaningful decor. Embroidery and handcrafted accentuation maintain popularity, especially in premium or artisan segments. Sustainability is gaining ground, encouraging shops to promote eco-friendly fibers and artisanal craftsmanship. The US continues to be a key market, with the majority of high-earning rug sellers based there, while international stores grow at a slower pace, potentially accelerating as customization tech becomes globally available.
How do you sell custom rugs on Shopify?
Selling custom rugs on Shopify involves offering a clear product catalog with customization options supported via apps like Podifai, Globo, or Customily. Practical steps include setting up a product customizer, displaying live previews, pricing variations by customization, and providing excellent customer support.
Merchants should focus on user experience by integrating visual customization tools that show how alterations affect the rug's appearance and price, helping buyers make confident decisions. Marketing efforts targeting niche markets or style trends enhance relevance. Finally, streamlining order fulfillment for custom items ensures timely delivery and customer satisfaction. Podifai, a visual product customizer option, is particularly effective for rug sellers wanting to provide intuitive, interactive design tools without complex setup. To understand what themes your competitors are using, try our free Shopify Theme Detector — it identifies any store's theme in seconds.
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📊 Full data: See the complete store rankings and market data in our Custom Rugs Market Report.
Related reports:
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